October 19, 2016


  1. Media Economics 101
  2. Unpacking the ideas, arguments and concepts in Van Dijck’s Chapters 1 – 4
    • Isabelle: public and private
    • Sam: ecosystem
    • Annabelle: ownership, governance, business models
    • Kelly: interoperability
    • Francesca: actor network theory
    • Cynthia: platforms
    • Gregg: connectivity
    • Eric: sociality
    • Christine: political economy theory
    • Tori: technology
    • Nani: users and content
  3. Mastering Academic Writing: They Say, I Say
  4. Create 3 PPT Slides for our deck: The Culture of Connectivity
  5. View and discuss: Wages for Facebook


Mastering Academic Writing. Complete your PPT slides for our collaborative slide deck on Van Dijck’s Chapters 1 – 4.

Methods of Research in Media Studies. How can qualitative and quantitative research methods in media studies help advance the creation of new knowledge?

Make Progress on Your Research Apprencticeship. Develop a written document that answers these questions: What is your research question? Why is it important? Establish and narrow/deepen the scope of collaboration by generating research questions, rationales, creating a “to do” list on Trello and planning the overall structure of the final report, figuring out “who does what” so the work gets divided fairly among the partners.

  1. READ: Brennen, Bonnie. 2013. Qualitative Research Methods for Media Studies New York: Routledge. Read Chapters 1-2.
  2. READ: Gunter, Barrie. Chapter 10. “The Quantitative Research Process.”  In Klaus Bruhn Jensen (Ed.), Handbook of Media and Communication Research. New York: Routledge.

Work collaboratively with your research partner to develop a research question, rationale and methods section for your research report, making some use of some concepts from the readings (by summarizing, paraphrasing and using direct quotations) as you shape a description and justification of your strategy and work methods.

Post your work as a Google doc (with open editing) and link in an easy-to-find and clearly labelled as “DRAFT 1 DONE” on your TRELLO board:

Mind Over Media Cynthia and Francesca

Celebrity – Girls  Isabelle, Annabelle and Tori

AT&T Policy – Business Christine and Gregg

AT&T Ad Analysis Eric and Kelly

Digital Literacy  Sam and Nani


WEDNESDAY, OCTOBER 26. DUE: Leap 3: Compose a Precis

OPTIONAL EVENT: Thursday, October 27, 7 – 8:30 p.m. Gallanti Lounge.  “Personalized Learning: The Conversations We Need” with Monica Bulger, Data and Society Institute. 


November 2:  FINAL PAPER/PROJECT: Send an email to the instructor describing your plans and ideas

November 9: RESEARCH APPRENTICESHIP project complete


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